Designing & developing beyond the ordinary

At the heart of my work is design—a powerful tool for transforming complexity into clarity. Whether you need a website, e-commerce solution, or branding, I simplify your vision into a compelling and effective digital experience.

Hey, I'm Angie

With over six years of experience as a web designer and front-end developer, I specialize in crafting custom websites for small and medium-sized businesses.

My expertise lies in creating tailored designs and developments using WordPress and Shopify.

I’m here to build digital experiences that make an impact.

Here's my aim idea goal vision

My goal is to establish a robust online presence that reflects your evolving brand and connects with your audience.

Through my career in web design, I’ve developed a distinctive style with a keen eye for detail. I adhere to a “less is more” philosophy, focusing on essential elements that communicate your message effectively while avoiding distractions.

Personal Skills

yep, that's me!

Tech Skills

Experience

2022-2024 | VIDEO PRODUCER & VIDEO EDITOR | PERSONAL PROJECT

Create video concepts, storyboards, and scripts that outline the visual narrative and message.

Use camera techniques, such as framing, composition, and camera movement, to capture visually compelling shots.

Review raw video footage and select the best takes based on visual and storytelling criteria.

Arrange video clips in a logical and engaging sequence to create a coherent narrative or visual story.

Add transitions (e.g., cuts, fades, dissolves) between clips to create smooth transitions and maintain viewer engagement.

Synchronise and edit audio tracks, including background music, sound effects, and voiceovers, to match the video content.

Adjust the colour balance and grading to enhance the visual appeal and consistency of the video.

Incorporate visual effects, animations, and graphics as needed to enhance storytelling or aesthetics.

Add text overlays, titles, captions, and subtitles to provide context, information, or enhance storytelling.

Prepare and export the final video in the desired format, resolution, and aspect ratio for different platforms or distribution channels.

Stay updated with industry trends, emerging video techniques, and software advancements.

2021 - 2022 | UI & UX DESIGNER, FRONT-END DEVELOPER | LARIN GROUP

Create visually appealing and intuitive user interfaces that align with the product’s functionality and user requirements.

Develop wireframes and mockups to outline the layout and structure of the user interface, considering user flow and navigation.

Build interactive prototypes to demonstrate the user interface’s functionality and user interactions.

Design the graphical elements of the interface, including icons, buttons, typography, colour schemes, and imagery, to ensure a cohesive and attractive design.

Conduct user research and usability testing to gather feedback and make design improvements based on user preferences and behavio

Organise content and navigation structures to ensure that users can easily find information and navigate the digital product.

Create and maintain design systems and style guides to ensure design consistency across the product.

Create design specifications, guidelines, and documentation to guide the development and implementation of design solutions.

Translate design mockups and prototypes into functional and interactive front-end code using HTML, CSS, and JavaScript.

Ensure that the UI is responsive and adaptable to various screen sizes and devices, delivering a consistent user experience.

 Optimise and test code to ensure compatibility with different web browsers and devices.

Optimise web pages for speed and performance, minimizing load times and optimizing asset delivery.

Implement interactive features and functionalities, including animations, transitions, and user interface components.
Ensure that the web content and UI elements meet accessibility standards (e.g., WCAG) to make them usable by individuals with disabilities.

Collaborate with back-end developers, designers, and product managers to integrate front-end components and functionalities.

Use version control systems (e.g., Git) to manage codebase changes and collaborate with other team members.

Conduct testing and debugging to identify and resolve front-end issues and inconsistencies.

Stay up-to-date with front-end development trends, frameworks, and best practices.

2020 - 2022 | ART DIRECTOR | ALTERNATIVE ADV

Collaborate with creative teams to develop visual concepts and ideas that align with the project’s goals and objectives.

Provide creative direction for the visual elements of projects, including design, photography, illustration, and videography.

Review and approve design work, ensuring it adheres to the established creative direction and brand guidelines.

Create storyboards, mood boards, or visual presentations to convey the visual direction and concepts to the team.

Collaborate with artists, designers, photographers, and other creative professionals to execute the visual elements of a project.

Work closely with clients or stakeholders to understand their vision and expectations, presenting creative concepts and solutions.

Maintain high creative standards for all visual output, conducting thorough reviews and revisions as necessary.

Manage creative budgets, allocating resources effectively, and tracking expenses.

Lead and inspire creative teams, providing guidance and feedback to ensure the project’s success.

Stay updated on industry trends, design trends, and emerging visual styles to incorporate innovative elements into projects.

2017 - 2020 | GRAPHIC DESIGNER, UI & UX DESIGNER, FRONT-END DEVELOPER | ALTERNATIVE ADV

Develop visual concepts and ideas to effectively convey messages or information through design.

Create and maintain brand identities, including logos, color schemes, and typography, to ensure consistency across all materials.

Design layouts for print and digital materials, such as magazines, posters, websites, and social media graphics.

Select and apply appropriate fonts and typefaces to enhance readability and visual appeal in design projects.

Edit and manipulate images and photographs to fit the design context and improve visual impact.

Design marketing collateral, such as business cards, brochures, flyers, and packaging.

Create web graphics, banners, social media visuals, and email templates for online marketing and branding

Develop custom illustrations, icons, and infographics to enhance visual storytelling.

Prepare final design files for printing or digital publishing, ensuring they meet industry standards and specifications.

Collaborate with clients or stakeholders to understand their design needs and incorporate feedback into design concepts.

Create visually appealing and intuitive user interfaces that align with the product’s functionality and user requirements.

Design the graphical elements of the interface, including icons, buttons, typography, colour schemes, and imagery, to ensure a cohesive and attractive design.

Organise content and navigation structures to ensure that users can easily find information and navigate the digital product.

Create and maintain design systems and style guides to ensure design consistency across the product.

Create design specifications, guidelines, and documentation to guide the development and implementation of design solutions.

Translate design mockups and prototypes into functional and interactive front-end code using HTML, CSS, and JavaScript.

Ensure that the UI is responsive and adaptable to various screen sizes and devices, delivering a consistent user experience.

 Optimise and test code to ensure compatibility with different web browsers and devices.

Ensure that the web content and UI elements meet accessibility standards (e.g., WCAG) to make them usable by individuals with disabilities.

Collaborate with back-end developers, designers, and product managers to integrate front-end components and functionalities.

Conduct testing and debugging to identify and resolve front-end issues and inconsistencies.

Stay up-to-date with front-end development trends, frameworks, and best practices.

2016 - 2017 | GRAPHIC & WEB DESIGNER, SOCIAL MEDIA MANAGER | LIBERA ACCADEMIA D'ARTE NOVALIA

Develop visual concepts and ideas to effectively convey messages or information through design.

Create and maintain brand identities, including logos, color schemes, and typography, to ensure consistency across all materials.

Design layouts for print and digital materials, such as magazines, posters, websites, and social media graphics.

Select and apply appropriate fonts and typefaces to enhance readability and visual appeal in design projects.

Edit and manipulate images and photographs to fit the design context and improve visual impact.

Design marketing collateral, such as business cards, brochures, flyers, and packaging.

Create web graphics, banners, social media visuals, and email templates for online marketing and branding

Develop custom illustrations, icons, and infographics to enhance visual storytelling.

Collaborate with clients or stakeholders to understand their design needs and incorporate feedback into design concepts.

Organise content and navigation structures to ensure that users can easily find information and navigate the digital product.

Prepare final design files for printing or digital publishing, ensuring they meet industry standards and specifications.